Come with your own questions about:
Your current product decisions (roadmap, experiments, metrics, AI opportunities).
Your PM career path (switching to PM role, growing to senior/lead, moving into AI products).
Whether our upcoming course is the right fit for you
In this session, I’ll share insights from leading products at AWS, trivago, Tesco and high‑growth startups, and give you a behind‑the‑scenes look at how we’ll work together in the upcoming cohort on Zomra.
We’ll talk about:
Career growth in PM: breaking into product, moving from feature owner to strategic leader, and standing out in a crowded market.
Product decision-making in the AI era: how to cut through AI hype and choose what to build next.
Real product lifecycle challenges: discovery, validation, launches, rebrands, and when to kill or pivot a product.
Inside the course: what we cover over 4 weeks, the 8 live sessions, projects, and how the discounted MENA-only pricing works.
Dorra Mlouhi is a product leader, Product Management instructor, and startup advisor with over 11 years of experience building and scaling digital products across global B2B and B2C markets. With a background in computer science engineering, she combines deep technical expertise with strategic thinking, leadership, and storytelling to solve complex, human-centered challenges.
She has held product leadership roles at Amazon Web Services (AWS), Trivago, and Tesco, where she led high-impact initiatives that translated advanced technologies into scalable, customer-centric solutions. As an AI-forward product leader, Dorra actively explores and experiments with emerging AI capabilities to reimagine how products are designed, built, and delivered.
Currently, she serves as a Product Leader at AWS and is the co-founder of Rituals.pm, a community dedicated to empowering the next generation of product professionals through practical frameworks, mentorship, and continuous learning.

Elevate the Product Taste In the MENA Region