Make Strategic Product Decisions in the AI Era
Make Strategic Product Decisions in the AI Era
Most product managers decide by instinct—some get lucky, but most stall. This course builds skills, frameworks, and hands-on practice for high-stakes decisions, including AI. Aspiring PMs: think like a PM, nail interviews, ship portfolio-ready decisions. Current PMs: sharper strategy, AI workflows, stronger decisions. Practical templates you can use Monday morning. Apply for a 10-minute fit call: https://lnkd.in/d_rfhUE3
What you'll learn
Build a strong foundation in product management by applying core concepts across the entire Product Management Lifecycle- Apply structured decision frameworks to evaluate opportunities, prioritize initiatives, and drive measurable product and business outcomes.
- Develop and apply product pricing skills by selecting the right pricing model, testing pricing assumptions, and making data-informed pricing decisions that support growth and profitability.
- Define and track decision quality across launches, product rebrands, and sunset decisions using explicit success metrics, risks, assumptions, and experiment plans.
- Design and present a real-world product strategy in a final project, with rationale, tradeoffs, and execution plan.
- Use AI to identify high-value product opportunities and accelerate PM execution across market research, competitive analysis, prioritization, and rapid prototyping.
- Build a portfolio of 8-10 PM artifacts (e.g., opportunity assessment, prioritization matrix, AI PRD, experiment plan, pricing decision memo, sunset analysis).
This course includes:
Course requirements
Open to aspiring PMs and current PMs up to 5 years of experience- No technical or coding background needed
- Access to a laptop and free AI tool (ChatGPT, Cursor and Claude) for in-session exercises
- Sessions are conducted mainly in Arabic and resources are in English
- No prior PM certification or skills required
- Apply for a 10-minute fit call here: https://lnkd.in/d_rfhUE3
Description
Most product managers are asked to make high-stakes decisions in conditions they were never trained for: incomplete data, conflicting stakeholder opinions, tight timelines, and constant pressure to “do something with AI.”
The result is slow decisions, unclear priorities, and product bets that miss impact.
What This Course Does Differently
This course is built around the Product Decision Thinking Cycle, a practical methodology I developed from real product work across global organizations.
It gives you a repeatable way to move from ambiguity to clear decisions by combining:
structured PM fundamentals
strategic decision-making beyond feature delivery (including product sunsetting, pricing decisions, and product rebranding)
AI opportunity prioritization and AI-assisted workflows you can apply immediately
Instead of learning disconnected PM concepts, you will learn how to make better decisions consistently across the full product lifecycle.
What You Will Build (Hands-On)
Over 5 weeks of live, interactive learning, you will complete 10 practical projects you can use in your portfolio and day-to-day work, including:
a final group project where you create a full product from scratch
an individual final project where you defend a key product decision
a pricing decision analysis
an AI-assisted market research sprint
You will leave with practical tools, templates, and decision habits you can apply the very next morning.
Who This Is For
Aspiring PMs who want strong fundamentals, portfolio-ready outputs, and confidence for interviews and case work.
Current PMs with up to 5 years of experience who want sharper strategic judgment, faster execution, and stronger cross-functional decision quality.
About the Instructor
I created this cohort based on 11+ years of leading product initiatives across international organizations, including AWS, trivago, and Tesco, where decision quality directly shaped growth, delivery speed, and customer impact.
What Previous Students Say
Malik Emre Basoglu, PM at Workiom: “This course gave me a true product mindset. I now identify real AI opportunities, prioritize confidently under stakeholder pressure, and advocate for better product decisions with clarity.”
Fouz Alfayez, Founder at Nawa Platform: “As someone with no prior background, I found the course practical and accessible. The step-by-step mentorship gave me the confidence to start building AI agents.”
Ahmed Abdelaziz, Aspiring Product Manager: “A transformative experience — hands-on practice, real assessments, and a graduation project helped me become a stronger Product Decision Thinker.”
Who is this course for
Aspiring PMs from adjacent roles (engineering, design, business analysis, sales...) who want a structured path into product management without starting from scratch
PMs with 1 to 5 years of experience who aim to strength their product management skills and introduce AI in their daily professional life.
Senior ICs or team leads who are being pulled into product strategy conversations and need to think like a PM fast
Who is this course for
Aspiring PMs from adjacent roles (engineering, design, business analysis, sales...) who want a structured path into product management without starting from scratch
PMs with 1 to 5 years of experience who aim to strength their product management skills and introduce AI in their daily professional life.
Senior ICs or team leads who are being pulled into product strategy conversations and need to think like a PM fast
Course syllabus
5 Weeks • 5 Modules • 19 lessons (9 live lessons)
Introduction to Product ManagementThe Product Development Cycle: How to Nail Opportunity Hypothesis
Project 1Project 2Final Project (Group)Final Project (Individual)Instructors
Dorra Mlouhi is a product leader, Product Management instructor, and startup advisor with over 11 years of experience building and scaling digital products across global B2B and B2C markets. With a background in computer science engineering, she combines deep technical expertise with strategic thinking, leadership, and storytelling to solve complex, human-centered challenges.
She has held product leadership roles at Amazon Web Services (AWS), Trivago, and Tesco, where she led high-impact initiatives that translated advanced technologies into scalable, customer-centric solutions. As an AI-forward product leader, Dorra actively explores and experiments with emerging AI capabilities to reimagine how products are designed, built, and delivered.
Currently, she serves as a Product Leader at AWS and is the co-founder of Rituals.pm, a community dedicated to empowering the next generation of product professionals through practical frameworks, mentorship, and continuous learning.
Frequently Asked Questions
If you still have questions, contact instructor or Zomra on LinkedIn
All live sessions are recorded and available for replay within 24 hours. You can watch them at your convenience.
You're one step away from learning new skills, achieving your career goals, & earning a certificate.
Certificate of Completion
Make Strategic Product Decisions in the AI Era
Graduated from Make Strategic Product Decisions in the AI Era at Zomra, with strong grasp of its fundamentals, completed all coursework and activities.